The Cornerstone Method

Cornerstone Franchise Systems was founded to do one thing: increase the value of franchise systems—measurably, deliberately, and in ways that last.The methodology we've built is called The Cornerstone Method.

It starts with three Franchise Foundations every system must have before anything else matters:

• Concept
• Business Model
• Unit Economics

Get these right, and you have something to build on.

Once the Franchise Foundations are solid, the Cornerstone Franchise Multiplier System focuses on six measurable drivers of enterprise value:

• Unit Economics — How much does a franchise partner earn?
• Revenue Acceleration — How are you growing sales at existing stores?
• Franchise Sales Engine — Can you consistently sign the right partners?
• Scalable Structure — Can you expand without operational strain?
• Leadership & Systems — Can the business run without you?
• Enterprise Value — What is the business worth, and why?

The Cornerstone Franchise Multiplier System applies to start-up franchisors building from the ground up and to mature systems that have grown but haven't yet captured the value they've created.

It's industry agnostic. It applies globally. And it's proprietary to Cornerstone Franchise Systems.

With offices in Canada, Asia, and the Middle East, we work with franchisors globally through tailored advisory, consulting, and franchise recruitment and sales engagements.

Over 35 years, we've worked with franchise systems across a variety of industries, ranging from 1 to 1,000+ units.

Want to know where your system sits across the Franchise Foundations and Six Drivers—and what the gap between your current and potential enterprise value looks like?